Tuesday, November 1, 2011
Warner Bros Stretches Pact With Mattel As Electricity Comics Licensee
BURBANK, Calif. — Warner Bros. Consumer Products (WBCP), with Electricity Entertainment, introduced today it's extended its effective relationship with leading worldwide toy manufacturer, Mattel, Corporation. The completely new multi-year agreement allows Mattel to continue as master toy licensee for your complete realm of Electricity Comics figures. Beneath the regards to this proper alliance, Mattel is granted unequalled utilisation of the entire breadth and scope in the Electricity Comics vault of figures, including more than a thousand world-famous Electricity Comics Super Heroes and Electricity Comics Super Villains, for instance Superman, Batman, Eco-friendly Lantern, Question Lady as well as the Joker. Further, the agreement includes popular figures such as the Costly, Aquaman, Shazam!, Eco-friendly Arrow and Hawkman. Incorporated within the ongoing relationship, Mattel is positioned to develop toy lines for just two of Warner Bros. most lengthy looked forward to theatrical releases: about this summer time 20, 2012, The Dark Dark evening Increases, and also on June 14, 2013, Guy of Steel. Future television-based collaborations include Warner Bros. Animations approaching television series, Eco-friendly Lantern: The Animated Series, along with their ongoing product support for Youthful Justice, also from Warner Bros. Animation. Both animated series are just at Cartoon Network and you'll be the tentpole programming for Electricity Nation, the completely new multiplatform, high quality block of original programming and exclusive content, featuring Electricity Comics library of legendary character characteristics, which will debut in 2012. A distinctive Eco-friendly Lantern: The Animated Series hour-extended movie event airs Friday, November 11 at 7 p.m. on Cartoon Network. Furthermore for the rights to existing Electricity Comics figures, animation and films, the extension includes Mattels rights to produce toys based on future Electricity Comics films and animation projects that are developed and produced through the word in the agreement.
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